If you work for a charity - whether it's a nationwide organisation or a brand new initiative based on a locally-identified cause - you'll know how important spreading your message and generating awareness for your work is.
Enter promotional merchandise: giveaway items and business essentials printed with the branding of your cause can have the power to create recognition for your logo, encourage people to donate and more.
We have a wide range of charity merchandise items, perfect for helping any organisation drum up meaningful awareness in 2024 and beyond, with everything from fundraising event must-haves to donation gifts ready to order today.
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But first, some stats! According to the UK Giving Report 2024 from the Charities Aid Foundation, people across the UK donated £3.9 billion to good causes across the country in 2023, with three-quarters of Brits opting to support a charity.
The same report also revealed that:
- The average monthly charity donation was £65
- Personal experience was the biggest driver for people choosing to support a specific cause
- 7.1 million people volunteered for a charity in 2023, while 4.4 million people fundraised for one
And that's just the start of it - if you'd like to read more of the insights, take a look at the report in full.
Charity Merchandise Ideas: What Are The Benefits?
Every little helps when it comes to helping create a positive, memorable buzz around your organisation, especially when you're reliant on donations of time, money or expertise from the public to help fund your work.
Of course, the need for highly cost-effective marketing is more important than ever before in 2023, especially in light of the lingering impact that the pandemic has had on the sector over the last few years.
With that in mind, promotional products that are able to remind people about your cause and what you're doing can be powerful marketing tools, allowing you to spread the word about your work, your needs and how people can help - and without breaking your budget.
Charity merchandise can help to:
- Build brand awareness: The main plus-point of investing in promotional products is they can help your charity generate instant visibility.
- Generate funds: Selling items such as promotional wristbands or logo-printed T-shirts to customers can be a great way to raise money.
- Add some professional sheen: This can be crucial to smaller, more localised charitable causes, with branded products adding a smart and polished edge to their endeavours.
All in all, these products will help to drum up awareness, visibility and goodwill about your cause - and that can only be a positive!
Why Do Charities Sell Or Give Away Merchandise?
The undeniable main benefits of selling charity merchandise to supporters is that it can help generate both money and awareness for your organisation.
Whether you're selling wearable items, such as T-shirts printed with your charity's logo, or long-lasting memorabilia (think teddy bears, for example), selling carefully selected charity merchandise can be a great way to create an extra revenue stream.
Another benefit is that low-cost options like keyrings, button badges or pens can appeal to any budget and any activity, from selling via online shops to handing over in exchange for a donation.
The Best Charity Merchandise Ideas For UK Good Causes
While the Coronavirus pandemic undeniably wreaked havoc on UK charities, with staffing and fundraising events hit heavily by restrictions, it's safe to say that charities are able to operate a lot more normally now.
From hosting awareness events to encouraging supporters to take part in their own fundraising events, there are all sorts of ways that charities can drum up crucial support for their work.
Charity merchandise is a great way to help your organisation raise funds, whether you're looking for resale items, items for staff, or giveaways to hand out to donors at events.
Wondering which products your charity could sell or benefit from investing in? From low-cost paper stickers to T-shirts and teddy bears ready to rock your logo, we're confident we've got the perfect charity merchandise ideas for your good cause.
Read on for some of our ideas below - and browse our Charity Merchandise range to discover even more promotional items that will help generate awareness for your good cause.
Branded Badges & Printed Stickers
Promotional badges can offer a fun, colourful way to help your team spread the word about your charity, without doing anything more than pinning the badge onto their jackets or coats! They're also ideal for giving to donors and people supporting your fundraising efforts, offering a highly cost-effective way to generate visibility for your organisation.
For an alternative idea, consider handing out logo-printed paper stickers instead - as well as being incredibly budget-friendly, they can also be used to add extra interest to letters sent to donors, flyers and more.
Discover our full range of branded stickers and promotional badges for more ideas.
Roll Up Banners
Whether you're planning a virtual event and need a striking backdrop or are simply looking to freshen up your HQ decor, our Roll Up Banners are the ideal way to do it.
Printed with your design in full colour, these promotional banners are ideal for conveying everything from contact details to photos of the work your organisation has done. Order today from just one unit, with the banner's easy-to-use design making it simple to put up and take down again.
Also of note are our Mosquito Roller Banners, which are available to order from just one unit in a range of different sizes. Printed with your full colour artwork, they're a fantastic way to generate awareness for your cause at events, in reception areas and more.
Explore our full range of promotional banners.
Promotional T-Shirts
If your charity has a presence at an upcoming event - whether you're planning a virtual fundraiser or an in-person event down the line - T-shirts printed with your logo can offer a fantastic way to ensure your staff stand out. They can also make a fantastic uniform option for general wear as well, whether your team are representing the organisation in the office or out and about.
Our classic Fruit of the Loom Valueweight T-Shirts are available in a wide range of colours, meaning there's a shade to suit every organisation's branding - including yours!
Explore our full range of promo T-shirts, ready to order with your charity's logo today.
Logo Printed Campaign Ribbons
With the option to sell these individually or use them to demark your staff and patrons, these vibrantly printed ribbon pins offer your organisation brand an elegant pop of brand awareness that your customers can wear over and over.
The perfect size for popping in the post, these neat campaign ribbons will add a definite touch of style to your awareness endeavours - and all at a fantastically low price. What's not to love?
Browse more printed badges for your charity.
Printed Silicone Wristbands
Whether you decide to have our best-selling Printed Silicone Wristbands printed or embossed with your logo, these branded accessories offer a wearable advertising opportunity for your business like no other!
Charity wristbands are a great way to not only raise money for your organisation but are also a fuss-free accessory that your supporters can wear day after day. Have them printed with your logo or message in anything from one to four colours, ensuring unmissable visibility with every outing.
Explore our full range of branded wristbands.
14cm Henry Teddy Bears
These cuddly cuties are ideal for adding a touch of 'aww' to your marketing endeavours, whether you plan to gift them to your loyal team or to valued patrons!
Wearing a T-shirt that's ready to be printed with your full colour design, these branded teddy bears make great high-perceived value giveaways and can be ordered from just 25 units.
See our full range of promotional teddy bears.
Editor’s Note: This article was originally written in August 2019 and has been updated for 2024. Find more promotional charity items in our Charity Merchandise range. Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email info@totalmerchandise.co.uk! Main image: Mikael Blomkvist via Pexels.