Cyber Security In 2016

Cyber Security In 2016

At the moment it seems like every week another huge company's been hacked. You might remember the "TalkTalk hack" which compromised over 157,000 user accounts. The

Celebrity Endorsements

Celebrity Endorsements

Celebrity endorsements are something we see every day. While they're mostly used to sell beauty/grooming products, celebrities are also involved in fundraising for non-profi

The Origins of Fathers Day

The Origins of Fathers Day

Just in case you've forgotten, this year Father's day is on the 19th of June. We all know that Father's day is a celebration of the paternal bond between a father an

AI In The Business World

AI In The Business World

AI stands for artificial intelligence, you might have heard about it in various films, books, and TV shows as being evil and the end of mankind - take the Terminator films, The

Marketing With Memes

Marketing With Memes

The internet is rife with comedic images known as 'memes'. The meme (pronounced 'meem') has been around in some form since the 90s, and the term has stretched to

Clickbait And Marketing

Clickbait And Marketing

Readers that use the internet frequently may have heard the term "Clickbait". This recent internet phenomenon is currently being employed by various online news outlet

Better Online Advertising

Better Online Advertising

Since just after the inception of the internet we've seen internet adverts. These were once simple text links, they moved on to images and now include full HD video as well

The Power Of Customer Reviews

The Power Of Customer Reviews

We're living in the information age. That means we're in a world where we're constantly connected to each other, via social media, messaging & mobile phones whil

Wanting A Career Change? Consider Making A Living on YouTube

Wanting A Career Change? Consider Making A Living on YouTube

Online videos and YouTube specifically have become big money. Swedish Youtuber PewDiePie currently has the most subscribers on the site and is estimated to be earning millions o

Using Retro Design

Using Retro Design

People love nostalgia and the whole country, or probably the planet seems to be going through a love of nostalgic retro products at the moment. For as long as we can remember th

Advertising On Vehicles

Advertising On Vehicles

Displaying company logos and 'brands' on cars, in particular, is nothing new. Since the Model T Fords of one hundred years ago, businesses have recognised that cars can

Sub Branding With A Successful Product Or Brand

Sub Branding With A Successful Product Or Brand

Large corporates have a moral and legal responsibility to produce a good a profit as possible for their owners, or shareholders. Therefore, established 'brands' need to