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When choosing your promotional products for 2014, you will want your investments to last as long as possible which is why we recommend printed calendars which are guaranteed to last the whole year.
Investing in printed calendars guarantees that your brand image will be visible throughout 2014 reminding customers why they should be purchasing from you rather than your competitors. Statistics show that the average home has four calendars within it, from daily calendars to weekly to monthly. Those living with families are more likely to have lots of calendars as they have lots of schedules to keep track of.
As well as this, research shows the average business person has 2.5 calendars on their work desk. This shows that even with the increase in the use of technology, people still have a need for calendars, purchasing them every year. Calendars can be printed on almost everything, whether it be on a mouse mat, pen or on actual paper. Either way, they are going to be popular.
Research identifies that people check their calendars, on average four to five times a day. For a business person, this may be to check meetings, schedule meetings or simply as it's in front of them. For a family, it could be to assess other family members' schedules. However, this number does mean that if you purchase our minimum order of 100 calendars then your brand will be seen between four hundred and five hundred times a day for the whole of the year. This equates to it being seen 182,500 times over the course of the year. The statistics speak for themselves, this is a great investment. This doesn't even include the number of people who may see the calendar but not own it!
At Total Merchandise we have a number of different promotional calendars available, f you are really keen on the calendar theme then we can even print it on selected products. Each of these items would make a great gift at Christmas time or throughout the year. The aim of most marketers is to get the brand inside the home or office. This can be done easily with promotional calendars.
We believe that desktop promotional items are generally the most effective as the BPMA recently released research stating that people are 72% more likely to remember a brand if they have a piece of merchandise on their desk.
If you are looking for promotional items for 2014, then consider using promotional calendars.
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