The Four Common Mistakes That Are Damaging Your Website
Your company’s website can be essential for generating brand exposure, gaining new customers and increasing conversions. However, it’s paramount that you’re av
Standing Out From Your Competitors While At Events
Events are one of the best ways to effectively promote your brand directly to your target audience. Provided your brand makes a good initial first impression, you can expect to
Which Social Media Platforms Should Your Company Be Using?
It would be easy to answer this question with ‘all of them!’ but there are so many platforms that you can use for social media that you&rsq
How Your Logo Colours Reflect Your Company
Your brand colours can communicate with your customers a lot more than you think it does. 80% of customers believe that colour increases brand recognition. The different colours
When Should You Start Thinking About Christmas Marketing?
How Early Is Too Early When It Comes To Marketing For Christmas? Christmas may be the most wonderful time of the year but when is the right time to start marketing for
How People Are Making a Living from Instagram
Would you believe me if I told you that it is possible for you to make £1,500 for posting a photo on Instagram? Appropriately coined 'Instapreneurs' are utilising
A New Browser Could Change The Way Businesses Advertise Online
Online adverts are becoming increasingly more invasive and involving more and more tracking to properly target their intended audience and for the most part, this is pretty harm
How to Successfully Market Your Brand Over the Bank Holiday Weekend
The August Bank Holiday is a long weekend often filled with happiness, lie-ins and rain. Although many businesses fear losing a day of trading, however with the right marketing
3 Ways Your Start-Up Business Can Benefit From Paid Media Marketing
Many start-up companies aim to spend as little as possible on marketing. The truth is that if there is the potential for a positive return on investment, a paid marketing campai
Our Top 5 Tips on How to Market Your Brand Successfully to Millennials
Millennials are those born between 1977 and 2000. At the moment, they're a leading generation for direct buying power which is why so many brands are focusing their marketin
How The 2016 Rio Olympics Will Be Marketed
The world's largest sporting event begins tonight. This is the year of 2016, where the athletes will be faster, the celebrations will be bigger, and the marketing will be st
The Rise of an Empire: Online Supermarkets
The latest tracking data from IGD has shown that over a quarter of British grocery shoppers used online shopping platforms for their groceries in January. 11% of shoppers now cl