Ways to Market Your Business for Free: Part 1
It can be difficult and scary to think up big marketing campaigns with little to no budget. However, even as a smaller business there are ways to market your brand for free so y
How to Run a Competition on Instagram: Part 3
It’s time for the final chapter in our article series all about how to run a fantastic competition on Instagram to build excitement about your brand, help you reach and en
How to Run a Competition on Instagram: Part 2
The cat’s out of the bag… we have launched a competition on our Instagram @totalmerchandise
How to Run a Competition on Instagram: Part 1
If you follow our Instagram @totalmerchandise, you’ll see that we’ve run a few competitions
How to Build Your Brand on Campus
The stereotype of students living on baked beans and dried noodles doesn’t seem to be the case anymore. We’re not saying they’re rolling in money as education
Company Branding - The Basics: Part 2
Earlier this week, we published an article which basically explained that 'Brand' was more than just a logo. Everything from the way the telephone is answered, right thr
Company Branding - The Basics
Brand is everything and brand is everywhere but the word 'brand' doesn't necessarily just mean 'logo'. A logo, of course, is a major part of a brand, but bra
Psychological Studies to Help Your Marketing: Part 1
Psychology can be defined as “the scientific study of the human mind and its functions, especially those affecting behaviour in a given context”. In this way, it is
3 Top Tips On How To Make Your Copy The Best It Can Be
Most businesses use copy every day. From writing effective marketing emails to putting up content on their website, it is essential to write persuasive copy to sell your pr
Reasons Why Promotional Marketing is Essential
In a world of digital marketing and social media campaigns, other long-standing forms of marketing are sometimes forgotten about. Whilst trends in the marketing world come and g
How the Facebook Newsfeed Works: Part 2
Understanding the Facebook algorithm is essential for your Facebook marketing campaigns. The news feed is based on a huge number of factors, and we’re here to help you und
How the Facebook Newsfeed Works: Part 1
It’s 2018, and Mark Zuckerberg announced at the beginning of this year that one of Facebook’s big focus areas for 2018 is “making sure the time we all spend on