How Companies Use Scarcity In Their Marketing

How Companies Use Scarcity In Their Marketing

We have previously discussed in our last article, how businesses use psychology to persuade you to spend more money with them in store or online. In this article, we are looking

Psychology Of The Store Layout And User Experience

Psychology Of The Store Layout And User Experience

Unless you've lived in a cave for your entire life, you will no doubt be familiar with the so-called psychology deployed by major retailers over recent years to persuade you

Clever Billboard Advertising

Clever Billboard Advertising

Due to low prices and high return on investment, online advertising is massively increasing in popularity. Online advertising can be targeted, meaning that you're advert goe

Using Video Marketing

Using Video Marketing

At Total Merchandise, we love to use video in our marketing campaigns. Video can captivate audiences and transmit messages much more quickly than any graphic or block of text. H

GIFs In Advertising And Marketing

GIFs In Advertising And Marketing

If you've seen an animated image online, chances are you've seen a GIF. That stands for Graphics Interchange Format & was invented way back in 1987 - almost 30 years

It Is All In Your Mind

It Is All In Your Mind

We've previously written blogs about the psychological effects of different colours and the associations that come with that in terms of promotional products. But this is a

Things You Might Not Know About St Patrick's Day

Things You Might Not Know About St Patrick's Day

Today is 17th March which means a Happy St Patrick's Day to you. Obviously we're all about different types of products and what they symbolise and promote for your brand

Product Placement In The UK

Product Placement In The UK

Product placement is wildly popular in the US. It's in many of their TV shows, as well as in movies and now on internet YouTube videos. Though product placement is popular i

Online Advertising News

Online Advertising News

We're always browsing the internet and news outlets looking for interesting and relevant news to share with Total Merchandise followers. Recently we've seen a lot of new

The Death Of The Sticky Note

The Death Of The Sticky Note

Following the accidental development of a low tack adhesive by a scientist trying to create a super-strong glue, the 3M Post-it note was introduced to the public in 1977. Since

Screen Printing Promotional Products

Screen Printing Promotional Products

Printing is a big part of Total Merchandise - it's what makes the products you order unique to you! There are many different options to choose from, depending on what produc

Travel Mugs From Total Merchandise

Travel Mugs From Total Merchandise

Mugs are popular promotional products, especially in England. The British love hot drinks. Many swear by a cup of tea while others enjoy the energy boost that comes with a coffe